Stance Privacy Notice

This Privacy Policy (the “Policy”) governs the websites (each a “Site” and collectively the “Sites”) and related mobile applications/apps (each an “App” and collectively the “Apps”) operated by United Legwear Co, LLC and United Legwear & Apparel UK Limited (collectively, “ULC”, “we”, “us” or “our”) for the STANCE brand and products, as well as related brands and products made available on or through such Sites and Apps and any and all updates to such brands. The Sites and the Apps, along with the related content, applications, technology and services that we offer through them, are referred to collectively as the “Platform”.

This Policy describes:

• The types of information we may collect or that you may provide when you register with, access, or use the Platform.

• Our practices for collecting, using, maintaining, processing, protecting, and disclosing that information.

This Policy applies only to information we collect on or through the Platform. This Policy does not apply to information that we collect offline, or that you provide to or is collected by any third party, which may have their own privacy policies that we encourage you to read before providing your information on or through them (see “Third-Party Information Collection” below).

Please read this Policy carefully to understand our policies and practices regarding your information and how we will treat it. In using the Platform, you agree to be bound by this Policy. If you do not accept the terms of this Policy you may not access or use the Platform and you should discontinue your use of it.

This Policy may change from time to time (see “Changes to Our Privacy Policy” below). Your continued use of the Platform after we revise this Policy means you accept those changes, so please check this Policy periodically for updates.

How We Collect Information

We collect information from and about users of the Platform:

• Directly from you when you provide it to us.

• Automatically when you use the Platform.

• Through information and tracking technologies.

• From third parties.

Information You Provide Directly to Us

When you download, register with, access, or use any aspect of the Platform, we may ask you to provide the following types of information:

• Information by which you may be personally identified (“personal information”), including but not limited to, your name, postal address, email address, and telephone number.

• Payment information, including but not limited to, credit card information.

This information may be provided by you in the following ways:

• Filling in forms on the Platform. This includes information that you may provide when registering with, accessing, or using any aspect of the Platform, when requesting further services, and when reporting problems with the Platform.

• Contacting us. This includes information you may provide when you correspond with us, including, but not limited to, email addresses and phone numbers.

• Participating in surveys. This includes information you may provide when you respond to surveys that we might ask you to complete for research purposes.

• Carrying out transactions. Details of transactions you carry out through the Platform and of the fulfillment of your orders. You may be required to provide financial information before placing an order through the Platform.

• Searching within the Platform. This includes information you may provide when you perform search queries on the Platform.

If you provide information for publication or display (“Posted”) on public areas of the Platform or websites you access through the Platform (collectively “User Contributions”), then your User Contributions are Posted and transmitted to others at your own risk. Additionally, we cannot control the actions of third parties with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

Automatic Information Collection and Tracking

When you download, register with, access, or use any aspect of the Platform, the Platform may use technology to automatically collect:

• Usage Details. When you access and use the Platform, we may automatically collect certain details of your access to and use of the Platform, including traffic data, location data, logs, and other communication data and the resources that you access and use on or through the Platform.

• Device Information. We may collect information about your mobile device and internet connection, including the device’s unique device identifier, IP address, operating system, browser type, mobile network information, and the device’s telephone number.

• Stored Information and Files. The Platform may also access metadata and other information associated with other files stored on your device. This may include, for example, photographs, audio and video clips, personal contacts, and address book information.

For information about your choices with respect to the above matters, see “Your Choices About Our Collection, Use, and Disclosure of Your Information” below.

Information Collection and Tracking Technologies

The technologies we use for automatic information collection may include:

• Cookies. A cookie is a small file placed on your smartphone. It may be possible to refuse to accept cookies by activating the appropriate setting on your smartphone. However, if you select this setting you may be unable to access certain parts of our App.

• Web Beacons. The Platform and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit ULC, for example, to count users who have visited those pages or opened an email and for other related app statistics (for example, recording the popularity of certain app content and verifying system and server integrity).

For more information about our use of cookies please see our Cookie Policy.

Third-Party Information Collection

Generally. When you use the Platform or its content, certain third parties may use automatic information collection technologies to collect information about you or your device. These third parties may include:

• Advertisers, ad networks, and ad servers.

• Analytics companies. Please see additional information below under “Our Use of Google Analytics”.

• Your mobile device manufacturer.

• Your mobile service provider.

• Credit reference and fraud prevention agencies.

These third parties may use tracking technologies to collect information about you when you use the Platform. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over